Amazon accounts for nearly half of all U.S. online sales, e-commerce

Posted by admin on Jul 19, 2017 3:54:20 PM

While Amazon has been a powerhouse in the e-commerce market for years, a recent article published by Digital Commerce 360 outlines the extent of the Internet giant's reach. The article reveals that in 2016, Amazon-owned sites accounted for 43 percent of all online sales within the U.S., followed by a report from Slice Intelligence that discovered more than half of e-commerce growth in the U.S. could be attributed to Amazon.

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Older generations adopting more tech, widening market for online catalogs

Posted by admin on Jul 18, 2017 2:49:11 PM

Recent reports from the PEW Research Center have characterized a more digitally-connected elderly population. In the U.S., a record 46 million seniors (people ages 65+) account for 15 percent of the population, expected to increase by another 7 percent by 2020. Seniors have begun to close the gap between themselves and the rest of U.S. adults in the tech world. About 67 percent of seniors have or use the Internet, compared with 90 percent of all adults and the amount of seniors who report owning a smartphone having quadrupled in the past five years.

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Inbox clutter is a challenge that online catalogs can help email marketers tackle

Posted by admin on Jul 17, 2017 2:09:12 PM

Despite the increasing technological growth in e-commerce, email has more or less remained unchanged since the late 2000s. A recent article published by Mashable analyzed recent attempts at changes to the email experience, what it entails for email marketing and how consumer expectations for the platform have changed.

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Alfred Angelo closes, David's Bridal offers impacted brides some help

Posted by admin on Jul 14, 2017 3:32:03 PM

The Washington Post reported today that Alfred Angelo, a bridal gown chain with stores across the U.S. and partnerships with over a thousand retailers, has suddenly closed operation. The store locations, which had closed without warning, has left brides across the U.S. wondering whether they'll receive their dresses at all, or even a discount. The Wall Street journal published an article alongside the report after discovering the company filed for bankruptcy protection, which led to the closures of all their stores.

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Topics: online catalogs

MSC Industrial praised for personalizing e-commerce software

Posted by admin on Jul 14, 2017 11:44:47 AM

In a recent article from Digital Commerce 360, Dirxion customer MSC Industrial was highlighted for employing new e-commerce software that recommends products to consumers based on their previous viewing and purchasing history. Large e-commerce corporations have been known to deliver similar experiences, most notably Amazon, which had recently unveiled the open source software they use to power their product recommendation system.

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Stories of brick-and-mortar struggles don't account for e-commerce adaption mindset

Posted by admin on Jul 13, 2017 3:18:43 PM

The retail industry in the past two decades has seen a myriad of changes due to the evolving expectations of consumers and the persistent rise of the Internet. Reports and articles across the market have highlighted layoffs, foreclosures and bankruptcies of some of the industry's biggest players, essentially constructing a narrative where online-exclusive stores will eventually phase out the brick-and-mortar experience. These reports, however, don't account for the costs associated with e-commerce development and implementation and how stores are finding new ways to create an omnichannel experience for their customers.

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Updated bookshelf search streamlines B2B online catalogs experience

Posted by admin on Jul 12, 2017 12:40:18 PM

Dirxion customer Barnett recently implemented the updated library search function, which allows customers to choose whether or not they want to search through their current catalog or the entire catalog. The previous version of the search feature would require two different tabs: one to search the catalog and a separate one to search through the entire library.

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News outlets pursue online advertising rights with Google and Facebook

Posted by admin on Jul 11, 2017 2:28:21 PM

At the current state of the Internet advertising market,Google and Facebook have established what many consider a duopoly. While the online advertising space has grown exponentially, netting $72.5 billion in 2016, 99 percent of that growth was attributed to Google and Facebook combined.

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E-commerce values merge for international millennial customers

Posted by admin on Jul 10, 2017 1:22:24 PM

Due to the rise of e-commerce and the Internet, integrated technology has become a daily aspect of everyday life. As covered in a recent TechCrunch article, marketers and industry analysts are discovering these changes are diminishing the power of geographical differences,with generations across the world becoming more alike than ever.

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Largest Internet corporations push Adobe Flash into retirement, favor HTML5

Posted by admin on Jul 7, 2017 2:47:44 PM

Some of the biggest players on the Internet have continued their anti-Adobe Flash campaign, taking additional measures and continuing on certain plans to make HTML5 the industry standard. Companies such as Facebook, Apple and Google have all taken stands against Flash in attempts to persuade others toward embracing HTML5.

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Commitment to innovation

Dirxion is a leading provider of online catalogs, magazine and newspaper e-Editions, and online directory solutions. Using primarily HTML5, Javascript and CSS, Dirxion publishes an interface that is compatible with all browsers and mobile devices — there is no Adobe Flash in Dirxion's products. Through a customized, hands-on approach, Dirxion uses the interactivity of online media to connect print publications to e-commerce platforms and create sales and marketing tools that deliver.

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