Washington Post shows online newspaper subscriptions can be lucrative

Posted by admin on Jun 7, 2017 11:10:16 AM

Since the rise of the Internet and it's evolving role in journalism and news delivery, newspapers across the country have heard the same story: ad revenue and circulation is declining, staff sizes need to be cut, papers need to do more with less. However, The Washington Post has been an exception to the rule in recent years.

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Topics: e-Editions, Newspapers

Great ways to promote your newspaper e-Edition

Posted by admin on Mar 14, 2011 10:47:26 AM

Newspaper e-Editions are becoming a necessity for newspaper websites. They act as an extension of the print version of the paper, broadening its circulation to the endless edges of the Internet. If not promoted properly, however, it will not be found by the newspaper's target audience. Below are some practices that newspapers are using to promote their e-Edition.

Integrate it into current social media strategies
The online version of the paper is social-network friendly, which means you can easily create links to it from your favorite social networks like Facebook and Twitter. Actively integrating these publications into your existing social media strategy will offer visitors quick access to your brand and will help increase reader interest.

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Topics: Newspapers

Virtual publications now have iPad compatibility

Posted by admin on Sep 29, 2010 4:16:30 PM

Dirxion is excited to announce HTML5-based iPad compatibility. This is a step toward mobile compatibility that few online publishing houses have been able to take.

The importance of iPads to the world of virtual publications cannot go understated. Here are some impressive stats on iPad usage today.

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Topics: catalogs, Directories, Newspapers, product feature

Commitment to innovation

Dirxion is a leading provider of online catalogs, magazine and newspaper e-Editions, and online directory solutions. Using primarily HTML5, Javascript and CSS, Dirxion publishes an interface that is compatible with all browsers and mobile devices — there is no Adobe Flash in Dirxion's products. Through a customized, hands-on approach, Dirxion uses the interactivity of online media to connect print publications to e-commerce platforms and create sales and marketing tools that deliver.

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